Next in our continuing series of fearless selling and how to attract, retain and recognize your customers or clients, we have some more practical pointers.

I send out customized postcards several times per year with photographs of me doing adventurous activities or another unique photograph I have taken on my world travels. There is usually a blurb on the back of the postcard with information on a new program or other beneficial service. I usually write a note on each postcard.

My clients get a new year’s card thanking them for their business. I choose new years since I am usually swamped over the holidays and could never get a holiday card out on time and I don’t want my card to get lost in the avalanche of holiday cards that arrive in December.

There’s a growing subscribership to my free, priceless monthly e-zine called Live Wire which has been building the business and building exposure since 1998. Keeping in touch through the ezine helps continue the relationships I’ve built over the years and it also introduces my business to others who are new subscribers. I’ve started another ezine with my business partners just for women called Footnotes at http://www.gutsgraceandgusto.com/ as well as my blog http://www.energize-me.blogspot.com/ to continually give value, service and information about improving your life and your workplace.

Your next installment will be coming soon… if you have ideas of how you attract clients, add value to their business and grow your own, send your comments for publication.

To Your FUNominal Success!
Gail

Comments

Leave a Reply




CommentLuv Enabled

Google